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Official Contest Rules




  1. Contest Description

MVMT x Pedal Electric sweepstakes (“Contest”).  The Contest starts on May 17th, 2023 at 9:00 a.m. PST and ends on June 7th, 2023 at 11:59 PST (the “Contest Period”).  All entries received after the Contest Period will be disqualified.  Sponsor takes no responsibility for entries that are lost, delayed, misdirected, or incomplete, or cannot be delivered or entered for any technical or other reason.  Proof of delivery of the entry is not proof of receipt.

  1. Agreement to be Bound by Contest Rules

By entering the Contest, you are agreeing to be bound fully and unconditionally by these Rules and to accept the decisions of Sponsor as final and binding as it relates to this Contest. 

By entering the Contest, you represent and warrant that you are eligible to enter the Contest, that your entry meets all of the Contest Rules, and that all information submitted by you is true, correct, and complete. Participants and entries that do not fulfill all of the Contest Rules will be disqualified.    

  1. Eligibility

To participate, you must be a resident of the United States and at least 18 years old at the time of entry.  The following individuals are not eligible to enter or to win a prize:  (a) employees, contractors, representatives, agents, directors, and officers of Sponsor and its affiliated companies and any other parties involved in the administration of the Contest, (b) each of the immediate family members of such excluded individuals (i.e., spouses, parents, children, siblings, and the “steps” of each), and (c) all persons living in the same household of such excluded individuals.

  1. How to Enter

During the Contest Period:   

  1. Follow @mvmt x @pedal.electric on IG
  2. Enter you email at the link in bio
  3. Tag a friend in the comments 


The entrant must be the rightful owner of the e-mail address registered with Instagram and used to follow mvmt x the Pedal Electric.  Your entry must not inaccurately tag content, tag any individuals or companies other than Sponsor, or contain any personal information other than your own.  Use of Instagram is subject to Instagram’s privacy policy and terms of use, available here[DK1] .

This Contest is in no way sponsored, endorsed, or administered by Instagram.  Participants are providing their information to Sponsor and not to Instagram.  Any questions, comments, or complaints regarding this Contest should be directed to Sponsor and not to Instagram.  By entering the Contest, each participant agrees to release and hold harmless Instagram and its affiliates, advertising and promotion agencies, partners, representatives, agents, successors, assigns, employees, officers, and directors of and from all damages and claims of any type and nature arising out of or in any way relating to this Contest.

Only one entry per person.  If more than one entry is submitted, only the first submission will be considered.

  1. Winner Selection and Notification

One winner will be selected from all eligible entries using a commercially available randomizer. Sponsor will contact the potential winner using the email provided with the entry.  The winner may be asked for proof of eligibility.

  1.  Prizes and Prize Claim

The winner will receive a $2,650 Pedal Electric CORE E-Bike (CORE Model Fully Kitted Bike) and a $1,000 shopping spree to MVMT website. Total prize value estimated at $3,650 USD.

Except where otherwise required by law, the winner is responsible for all taxes associated with the acceptance and use of the prize.  All costs and expenses associated with prize acceptance and use not specifically provided in these Contest Rules are the responsibility of the winner.

The prize is non-transferable, and no prize substitution is permitted except at the sole discretion of the Sponsor. 

If the winner does not claim the prize or submit the required information and proof to Sponsor within one (1) week of being notified, then the prize will be forfeited, and an alternate winner will be notified based on the entry that received the next highest score from the judges.  Sponsor shall have no liability for a winner’s failure to receive notification of his/her winning entry.

  1. Publicity and Grant of Rights to Sponsor

By entering the Contest, you are opting-in and consenting to receive marketing and promotional materials from (1) MVMT and its affiliated entities and brands, and (2) Pedal Electric.

Except where prohibited by law, by entering the Contest or by accepting a prize, you irrevocably grant, without any additional approval or consideration, to Sponsor and to Pedal Electric and to each of their affiliates, successors, and assigns, and each of their respective licensees, advertising agencies, promotion agencies, and fulfillment agencies (collectively, the “Authorized Persons”) a worldwide, royalty-free, non-exclusive and sub-licensable right and license to use, distribute, and publicly display (“Use”) your name, hometown, likeness and appearance, and any other information about you that you choose to submit with your entry (your “Likeness”) in any way, at any time, in any and all media, for any purpose (including for use in advertising and marketing), without limitation. You agree that you have no right to review or approve any Use of your Likeness or your entry, and that the Authorized Persons have no liability to you for any Use.

  1. Limitation of Liability

Sponsor is not responsible for any errors or malfunctions of any kind, whether network, printing, typographical, human, or otherwise, relating to or in connection with the Contest, including, without limitation, errors or malfunctions which may occur in connection with the administration of the Contest, the processing of entries, the announcement of the prize, or in any Contest-related materials.  To the fullest extent permitted by law, as a condition of entering the Contest, you agree (and agree to confirm in writing if requested by Sponsor) that (a) you waive all legal and equitable rights relating to all liabilities, claims, demands, actions, suits, damages, and expense, including, without limitation, claims for infringement of intellectual property rights (including moral rights), defamation, invasion of any rights of privacy (including intrusion, false light, public disclosure of private facts, and misappropriation of name or likeness), violation of rights of publicity, physical or emotional injury or distress, or any similar claim or cause of action in tort, contract, or other legal theory arising directly or indirectly from the Authorized Persons’ exercise of the rights granted hereunder, (b) under no circumstances will you be permitted to obtain awards for, and you hereby waive all rights to claim, punitive, incidental, indirect, special, exemplary, loss of profits, consequential damages, costs, expenses, or attorneys’, expert and other professionals’ fees, and (c) that any and all claims, judgments, and awards shall be limited to your actual out-of-pocket costs incurred to enter the Contest.

  1. Privacy Concerns

Sponsor shall use and take care of any personal information you supply to it as described in its privacy policy, a copy of which can be seen at, and in accordance with data protection legislation.  By submitting an entry, you agree to the collection, retention, usage, and distribution of your information to process and contact you about your entry and for the purposes outlined in these Rules.

Sponsor will share your details with Pedal Electric and may pass your details to third parties and/or otherwise engage third party providers in connection with the Contest where the third party is acting on Sponsor’s behalf for the purposes of subsequent publicity, marketing and advertising; for the purposes of sending you Sponsor’s marketing materials; and/or as otherwise required by law.

By entering the Contest and providing your personal information, you consent to Sponsor transferring your personal information to countries or jurisdictions that may not provide the same level of protection as where you live.  If Sponsor makes such a transfer it will, if appropriate, put a contract in place to ensure that your personal information is protected.

  1. Sponsor’s Reservation of Rights

If the Contest is not capable of running as planned as the result of any event outside Sponsor’s reasonable control, including without limitation due to a force majeure event or infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes which corrupt or affect the administration, security, fairness, integrity, or proper conduct of the Contest, Sponsor reserves the right, at its sole discretion, to cancel, modify, or terminate the Contest.

  1. Odds of Winning; Winners’ List

The odds of winning depend upon the number of eligible entries.  Where required by law, Sponsor will publish a list of winners.  A list of winners will be made available upon written request sent to Sponsor. Requests must be received no later than sixty (60) days after the end of the Contest Period.

  1. Governing Law and Jurisdiction

All issues and questions concerning the construction, validity, interpretation and enforceability of these Contest Rules, a participant’s rights and obligations, or the rights and obligations of Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of New Jersey, without giving effect to any choice of law or conflict of law rules, and participants agree that all disputes must be submitted to arbitration (that being the exclusive dispute resolution forum) before a single arbitrator appointed in accordance with the Rules of Arbitration of the American Arbitration Association.  The arbitration shall take place in New York, New York, and the language of the proceedings shall be English.

If any provision of these Contest Rules is held to be invalid or unenforceable, such provision shall be modified to the least extent necessary to make it valid or enforceable, and the remaining provisions shall be enforced without modification.

  1. Sponsor

The Sponsor is Movado Group, Inc. and may be contacted at 650 From Road, Suite 375, Paramus, New Jersey.